Bajaj Broking Partners with NSDL to Boost Investor Access, Awareness, and Technology
Enhancing Investor Access, Financial Awareness, and Digital Innovation Through a Strategic Collaboration
New Delhi | 9 January, 2026 : On January 9, 2026, Bajaj Broking, one of India’s fastest-growing investment platforms, announced a strategic partnership with the National Securities Depository Limited (NSDL). This collaboration aims to make investing more accessible, secure, and informed for Indian investors. By combining their strengths, both organizations plan to improve investor education, product innovation, and digital investment solutions.
This partnership marks a significant step in enhancing India’s investment ecosystem.
Expanding Access and Simplifying Investment
The Bajaj Broking-NSDL partnership focuses on making investment services easier for everyone.
From quick account opening to an integrated investment platform, investors can now start investing anytime, anywhere. The collaboration ensures:
- Seamless onboarding of new investors
- Easy access to multiple asset classes
- Real-time updates on transactions
By leveraging technology, the partnership reduces complexity and brings investment opportunities closer to retail investors.
Promoting Investor Awareness and Security
Investor awareness and protection are key pillars of this partnership.
Through structured financial literacy programs, digital outreach, and campus initiatives, Bajaj Broking and NSDL aim to:
- Educate investors about market nuances
- Encourage responsible investing
- Raise awareness of fraud prevention and digital security
Bajaj Broking’s campaign #OddHaiToFraudHai will be expanded with NSDL support to teach investors how to identify suspicious activities and adopt safe digital investment practices.
Driving Innovation in Investment Technology
The partnership also emphasizes product and technology innovation. Both teams will work together to:
- Develop new features tailored to investor needs
- Enhance user interfaces for seamless investment experiences
- Offer modern digital solutions aligned with changing market trends
From simplifying account management to providing real-time insights, this collaboration ensures that technology empowers investors to make smarter, safer choices.
Leadership Statements
Vijay Chandok, Managing Director & CEO of NSDL, said:
“NSDL has always strengthened trust and security in India’s capital markets. This partnership with Bajaj Broking enhances our shared goal of simplifying investments, improving access, and creating a stronger investment ecosystem in India.”
Manish Jain, Managing Director & CEO of Bajaj Broking, added:
“This partnership is a major step toward making investing safe, simple, and accessible for all Indian investors. Together with NSDL, we aim to provide a secure, transparent, and trustworthy investment experience, while empowering investors through digital education and fraud awareness.”
A New Chapter for Indian Investors
The Bajaj Broking-NSDL partnership marks a new chapter in investor empowerment. By combining technology, trust, and transparency, the collaboration seeks to deliver long-term benefits to Indian investors.
Through innovative solutions, educational initiatives, and secure digital platforms, this partnership promises to create a safer and more inclusive environment for retail investment in India.
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